{"id":19128,"date":"2019-02-10T05:41:01","date_gmt":"2019-02-10T05:41:01","guid":{"rendered":"https:\/\/www.techwebspace.com\/?p=19128"},"modified":"2019-02-11T05:42:17","modified_gmt":"2019-02-11T05:42:17","slug":"the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain","status":"publish","type":"post","link":"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/","title":{"rendered":"The 10 Things You Want GoogleBot To See When It Crawls Your Domain"},"content":{"rendered":"<p>In the world of search engines, lots of terms and phrases are thrown about which can be unfamiliar and confusing for those who\u2019re optimizing their website for the very first time. One such term is \u201cGooglebot\u201d.<\/p>\n<p>Learning the meaning behind this term is crucial as Googlebot will have a huge impact on how you design your website. This highly complex and sophisticated program plays a vital role in how Google ranks your content on its SERPs. In order to enhance your website\u2019s online visibility, it\u2019s essential that you figure out factors that Googlebot looks for and how you can \u2018speak its language\u2019.<\/p>\n<p>Still not clear on Googlebot? No worries! This post will explain all you need to know about Google\u2019s web crawling bot, and how you can optimize your website for when it comes crawling to your domain.<\/p>\n<h1><strong><b>A Basic Introduction to Googlebot<\/b><\/strong><\/h1>\n<p>So, what exactly is Googlebot? To put it simply, it\u2019s a Google-developed program designed for the exploration of web pages on the internet. It\u2019s also referred to as a \u2018spider\u2019 or a \u2018crawler\u2019. Although it has a number of important jobs, Googlebot\u2019s two primary functions are:<\/p>\n<ul>\n<li>Finding and indexing as much content as it can by discovering new links through exploring web pages.<\/li>\n<li>Keeping Google\u2019s database updated by gathering information about each page it discovers.<\/li>\n<\/ul>\n<p>In what is a perpetual process, Googlebot goes from page to page examining every link it discovers and recording all the information it finds on its way. Obviously, it\u2019s fully automated which means that it\u2019s likely to explore a particular website multiple times, but the intervals at which it does so cannot be predicted.<\/p>\n<p>Furthermore, another point to note is that Googlebot isn\u2019t just a single isolated program. In order to index as many web pages as possible, Google runs a large number of crawlers from servers of different locations.<\/p>\n<h1><strong><b>Why Googlebot is Important for Your Website<\/b><\/strong><\/h1>\n<p>Now that we\u2019ve defined Googlebot and what it does, you\u2019ve probably already realized the importance of this web crawler. After all, it\u2019s the primary tool Google uses to understand your website.<\/p>\n<p>When it comes to Google itself, we\u2019re sure we don\u2019t need to elaborate on its incredible significance to your website\u2019s success. It stands head and shoulders above other search engines when it comes to popularity, which means that it\u2019s likely to be the source of the majority of your traffic.<\/p>\n<p>There are two main things Google requires in order to drive traffic towards your content. They are:<\/p>\n<ul>\n<li>It needs to be sure that your content actually exists.<\/li>\n<li>It needs to understand your content to the extent that it can decide the search terms it\u2019s pertinent to.<\/li>\n<\/ul>\n<p>In both of these cases, Googlebot is essential. In addition to discovering all of the pages on your site and putting them in Google\u2019s database, it also gathers the data Google needs to get those pages to the right searchers. Although Googlebot doesn\u2019t actually evaluate the data it gathers (Google Index does that), it still handles an important stage of the process.<\/p>\n<h1><strong><b>The 10 Things You Want Googlebot to See When it Crawls Your Domain<a href=\"https:\/\/www.vectorstock.com\/royalty-free-vector\/search-bot-seo-engine-optimization-application-vector-21386637\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-19130\" src=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture6.jpg\" alt=\"\" width=\"681\" height=\"468\" srcset=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture6.jpg 681w, https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture6-300x206.jpg 300w\" sizes=\"(max-width: 681px) 100vw, 681px\" \/><\/a><\/b><\/strong><\/h1>\n<p>As Googlebot has a significant bearing on how much traffic you\u2019re able to attract to your website, you need to ensure that it finds everything it\u2019s looking for when it crawls your domain. We\u2019ve compiled a list of ten things that will make your website Googlebot-friendly, thereby improving your website\u2019s chances of earning higher rankings on the SERPs of the world\u2019s most popular search engine.<\/p>\n<h2><strong><b>Fresh Content<\/b><\/strong><\/h2>\n<p>When it comes to important search engine criteria, there\u2019s no doubt that content is king. Websites that regularly update their content are far more likely to get crawled by Googlebot on a more frequent basis. Regularly updating the blog on your website is an excellent way to put up fresh content to crawl for the Googlebot. In any case, it\u2019s much more convenient than adding new web pages or constantly updating your existing ones.<\/p>\n<p>A lot of sites have made daily content updates a rule of thumb. While blogs are perhaps the most convenient and affordable way, they are by no means the only option. You can also opt to add new videos and audio streams to your website. In order to get your site crawled more often, it\u2019s recommended that you put fresh content on your site at least thrice a week.<\/p>\n<p><strong><em><b><i>A bonus tip: <\/i><\/b><\/em><\/strong><em><i>Add a Twitter profile widget to your website. This will update your website whenever you change your Twitter status. <\/i><\/em><\/p>\n<h2><strong><b>Server with Good Uptime<\/b><\/strong><\/h2>\n<p>Make sure that your blog is hosted on a dependable server that ensures good uptime. The last thing you want is Googlebot coming to visit when your site is down. As a matter of fact, Google\u2019s web crawler sets its crawling rate in accordance with your server\u2019s uptime. If you have lengthy downtimes, it\u2019s likely that your new content will take longer to get indexed.<\/p>\n<h2><strong><b>Sitemaps<\/b><\/strong><\/h2>\n<p>Submitting a sitemap is perhaps the first thing you should do to get your site discovered faster by Googlebot. Google XML Sitemap Plug-In can be used in WordPress for generating an effective sitemap and submitting it to the Webmaster tool.<\/p>\n<h2><strong><b>Original Content<\/b><\/strong><\/h2>\n<p>Duplicate content is a surefire way to get your websites crawl rates decreased. According to <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2017\/05\/26\/why-authenticity-in-marketing-matters-now-more-than-ever\/#2bc7ee907982\">Forbes<\/a>, originality in content is crucial.\u00a0 Google can detect copied content in a flash, which results in a smaller portion of your website being crawled. In severe cases, it can lead to your site\u2019s Google rankings being decreased and even a ban from search listings.<\/p>\n<p><a href=\"https:\/\/www.vectorstock.com\/royalty-free-vector\/content-is-king-flat-isometric-concept-vector-19843218\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-19131\" src=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture7.jpg\" alt=\"content is king\" width=\"702\" height=\"685\" srcset=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture7.jpg 702w, https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/Picture7-300x293.jpg 300w\" sizes=\"(max-width: 702px) 100vw, 702px\" \/><\/a><\/p>\n<p>Therefore, providing content that is original and relevant should be one of your top priorities. This applies on everything, from videos to blog postings. There are lots of white hat SEO practices which can boost your site\u2019s crawl rate. There are numerous free resources online which can help you determine if your site\u2019s content is authentic.<\/p>\n<h2><strong><b>Fast Loading Times<\/b><\/strong><\/h2>\n<p>Googlebot crawls on a budget, which means that it only has a limited amount of time to spend crawling a specific web site. Therefore, it becomes important to ensure that your web pages load at a relatively quick pace. If Googlebot has to spend time waiting for the unnecessary media on your web page to load, it won\u2019t have any time left to explore your other web pages.<\/p>\n<h2><strong><b>Interlinking<\/b><\/strong><\/h2>\n<p>Nothing helps Google bots explore the deep pages of your website like some pro interlinking. Whenever you put up a fresh post, insert a link of your new post in your previous related posts.<\/p>\n<h2><strong><b>Optimized Images<\/b><\/strong><\/h2>\n<p>Googlebot isn\u2019t capable of directly reading an image. If you opt to use images on your web pages, make sure that you use alt tags to attach a description that can be indexed by Google. Only properly optimized images are included in search results.<\/p>\n<h2><strong><b>Unique Title Tags<\/b><\/strong><\/h2>\n<p>Meta title is perhaps the first thing a Googlebot looks for on your website content. It\u2019s important to note that Google\u2019s web crawler can see the titles of all your pages and wants them all to be unique. Therefore, make sure that every page on your site doesn\u2019t have the same title.<\/p>\n<h2><strong><b>Strategic Use of Keywords<\/b><\/strong><\/h2>\n<p>Google\u2019s web crawlers love content in which keywords are used strategically. This means that you need to identify relevant keywords for your website and use them in an appropriate volume. What Googlebot doesn\u2019t appreciate is content that\u2019s stuffed to the gills with keywords.<\/p>\n<h2><strong><b>A YouTube Channel with the Same Corporate Details<\/b><\/strong><\/h2>\n<p><a href=\"https:\/\/www.pexels.com\/photo\/apple-blur-business-communication-533463\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-19132\" src=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/apple-blur-business-533463.jpg\" alt=\"YouTube channel\" width=\"2048\" height=\"1365\" srcset=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/apple-blur-business-533463.jpg 2048w, https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/apple-blur-business-533463-300x200.jpg 300w, https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/apple-blur-business-533463-768x512.jpg 768w, https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/apple-blur-business-533463-1024x683.jpg 1024w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p>\n<p>Create a YouTube channel for your business and post a few introductory videos. The videos should be accompanied by a description of your company. Why should you do this? Well, if Googlebot sees that you\u2019ve done this, it assumes that your website has some great content to offer and as a consequent, your page will get a boost.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the world of search engines, lots of terms and phrases are thrown about which can be unfamiliar and confusing for those who\u2019re optimizing their website for the very first time. One such term is \u201cGooglebot\u201d. Learning the meaning behind this term&#8230;<\/p>\n","protected":false},"author":3529,"featured_media":19234,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[844,1399,22,450,763,761,762,13,519],"tags":[641,1505,2198,2823,2819,747,2822,63,1413,1600,2821,2820,154,867,820],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Things You Want Google Bot To See When It Crawls Your Domain<\/title>\n<meta name=\"description\" content=\"In the world of search engines, \u201cGooglebot\u201d is one such term that you need to familiarise with, especially if are optimizing your website for the first time\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Things You Want Google Bot To See When It Crawls Your Domain\" \/>\n<meta property=\"og:description\" content=\"In the world of search engines, \u201cGooglebot\u201d is one such term that you need to familiarise with, especially if are optimizing your website for the first time\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/\" \/>\n<meta property=\"og:site_name\" content=\"Tech Web Space\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/atechwebspace\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/searchberg\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-10T05:41:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-02-11T05:42:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.techwebspace.com\/wp-content\/uploads\/2019\/02\/cowork-digital-marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"819\" \/>\n\t<meta property=\"og:image:height\" content=\"502\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Joseph Dyson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Searchberg\" \/>\n<meta name=\"twitter:site\" content=\"@techwebspace\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joseph Dyson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/\"},\"author\":{\"name\":\"Joseph Dyson\",\"@id\":\"https:\/\/www.techwebspace.com\/#\/schema\/person\/09ae3907f9fe8449dcac12b51c15b930\"},\"headline\":\"The 10 Things You Want GoogleBot To See When It Crawls Your Domain\",\"datePublished\":\"2019-02-10T05:41:01+00:00\",\"dateModified\":\"2019-02-11T05:42:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.techwebspace.com\/the-10-things-you-want-googlebot-to-see-when-it-crawls-your-domain\/\"},\"wordCount\":1352,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.techwebspace.com\/#organization\"},\"keywords\":[\"analytics\",\"Best Digital Marketing Agency\",\"content\",\"CRO\",\"GoogleBot\",\"Internet Marketing\",\"ORM\",\"SEO\",\"seo expert\",\"SMM\",\"SMO\",\"SNM\",\"social media\",\"writer\",\"youtube\"],\"articleSection\":[\"Content Marketing\",\"Design &amp; 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